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I know its been awhile, I am contemplating a blog switch, I will be keeping you all posted as to any changes. Until then, check this out.

Via PSFK.

Daniel Reese, a 21-year-old sneaker designer, takes regular Nike sneakers and turns them into works of art. In addition to a Twitter shoe, he’s also also created a Tupac, Google, and Green Lantern custom sneaker (among many other). The shoes are limited edition and sell for around $200 – $250 per pair.

See more here.

..:: THOUGHTS? ::..

Interesting thoughts on Logo's and Branding via Drawer

YOUR LOGO IS NOT YOUR BRAND

A brand isn’t a logo. A logo is merely a symbol that represents the brand. Your corporate identity, the stuff found on letterheads and signage, isn’t a brand either. A brand isn’t the product or service that you make. So if a brand isn’t all of these things what is a brand?

A brand is how an individual feels about a company. It’s an individual’s feeling because a brand is defined by how an individual feels about the brand, not what the company wants an individual to feel. Sure companies can’t control how an individual feels, but they certainly can influence the feelings of an individual by properly communicating the qualities that make their brand special.

Have you ever had a client come up to you looking for design work, hoping that you could design them a strong brand? Maybe you thought you could, but you were wrong. Brands can’t be designed.

Read the rest of the story HERE.

..:: DIG THIS ::..

I'm diggin this new campaign!

The banana industry is probably not the first one you think of in terms of fun creative prowess, despite the fact that “banana” is one of the funniest words in any language. I also doubt that many of us are discerning in what brand of banana we purchase at the store, we simply grab whatever is stacked at the produce section. Nonetheless, one banana brand stands out from the rest, Chiquita. Their bananas easily identifiable by the blue sticker, which has been placed by hand on every single banana since 1963, and has been used as a promotional tool over the years. The latest sticker campaign, created by DJ Neff uses the shape of the sticker to create more than twenty kooky characters and serves as the basis for a significant online attraction. The rest of the work and a great interview with Neff can be read at design:related, a great case study for injecting fun into a brand.



Read the full story here.


Via Brand New

..:: DIG THIS ::..

With as much time as designers, and well, most people really, spend in their offices, this will give all of us something to smile about!

I am aware that I am not the first to post on this, but I just had too. Its just to good.
This kind of place makes you want to show up early and stay late! :)

Selgas Cano Architecture Office by Iwan Baan. Is one of my favorite pieces of architecture in quite awhile, let alone one of my favorite office buildings I have ever seen. Amazing!

Here are some more pictures of this simply beautiful place to get your work on.

..:: DIG THIS ::..

The DieLine

Here is a great site for all things package design.

About Dieline: "Established in 2007 by Andrew Gibbs, The Dieline is dedicated to the progress of the package design industry and its practitioners, students and enthusiasts. Its purpose is to define and promote the world’s best examples of packaging, and provide a place where the package design community can review, critique and stay informed of the latest industry trends and design projects being created in the field. The Dieline has quickly grown into the most visited website on package design in the world, and has become the voice of the industry. It is an active sponsor of the Pentawards, the first and only professional design competition devoted exclusively to the art of brand packaging, further promoting the field.

The Dieline, and everything we do, is for the benefit of our readers. Without their continued support and commitment, these ventures would be impossible."

Check it out

And Follow them here.